PCRM to Heart Attack Grill: Shut It Down
PCRM told the Heart Attack Grill that it should declare moral bankruptcy and close up shop—or transform its menu. The letter was sent in February after a diner reportedly had a heart attack while eating the restaurant’s “Triple Bypass Burger.”
Dramatic video of the customer being wheeled out of the Las Vegas eatery on a stretcher is only the latest sign of the risks associated with celebrating meat-laden diets. Blair River, a Heart Attack Grill spokesman, died last year at age 29. River weighed 575 pounds and died of pneumonia. Studies show that obesity increases the risk of respiratory complications, including pneumonia.
“Anyone who has ever had someone they love go under the surgeon’s knife or die because of heart disease knows the disease isn’t remotely funny,” wrote PCRM director of nutrition education Susan Levin, M.S., R.D., in her letter to Heart Attack Grill owner John Basso. “It’s time to end your bizarre efforts to capitalize on obesity and clogged arteries.”
PCRM’s letter received nationwide coverage, including stories by the Associated Press and Good Morning America.