DONATE
FOR PHYSICIANS
HEALTH AND NUTRITION
ETHICAL RESEARCH & EDUCATION
MEDIA CENTER
LEGISLATIVE FOCUS
CLINICAL RESEARCH
EDUCATIONAL LITERATURE
MEMBERSHIP
SHOP

Connect with Us

 

 

The Physicians Committee



2014nutrition-matching


NEWS RELEASE December 28, 2000

Elton John and MTV's Carson Daly Hit Sour Note in New Milk Ads, Say Doctors

Health Group Calls on FTC and USDA to Investigate False Health Claims

WASHINGTON—The Physicians Committee for Responsible Medicine (PCRM) is calling on the U.S. government to investigate false health claims found in the new Elton John and Carson Daly milk-mustache ads. PCRM will file an amendment tomorrow to a complaint currently under investigation with the U.S. Department of Agriculture (USDA). That complaint charges that many of the ads in the celebrity milk-mustache campaign violate Food and Drug Administration regulations for misleading advertising.

"The Elton John ad claims that milk prevents osteoporosis, when research clearly demonstrates more bone breaks among milk-drinkers," says PCRM president Neal D. Barnard, M.D. "And with all the fat in milk, Elton John would do better to sing, 'Don't go clogging my heart.' Studies prove dairy consumption is linked to heart disease, prostate cancer, diabetes, obesity, and other chronic health problems."

Dr. Barnard adds, "The Carson Daly ad is even more egregious, implying that children need milk to reach their full height potential. While calcium is one of many necessary nutrients for bone development, milk is completely unnecessary for proper development."

The Elton John and Carson Daly ads are the latest additions to a ubiquitous campaign that PCRM has criticized for making unauthorized health claims under the Federal Trade Commission (FTC) Act.

PCRM submitted a 70-page petition to the FTC last July requesting an immediate investigation into 30 some ads, including ones featuring Jackie Chan, Marc Anthony, Britney Spears, and the Dixie Chicks. The FTC referred the complaint to the USDA earlier this year.

In the petition, PCRM attorney Mindy Kursban argued that not only do many of the ads disseminate scientifically unsubstantiated claims, but they fail to disclose even one of the many health problems associated with dairy consumption.

Founded in 1985, the Physicians Committee for Responsible Medicine is a nonprofit health organization that promotes preventive medicine, conducts clinical research, and encourages higher standards for ethics and effectiveness in research.



Media Contact:
Jeanne S. McVey
202-527-7316
jeannem@pcrm.org

Mail Options:
Subscribe to PCRM’s news release distribution list

Unsubscribe from PCRM’s news release distribution list


2014 Archive

2013 Archive

2012 Archive

2011 Archive

2010 Archive

2009 Archive

2008 Archive

2007 Archive

2006 Archive

2005 Archive

2004 Archive

2003 Archive

2002 Archive

2001 Archive

2000 Archive

 
This site does not provide medical or legal advice. This Web site is for informational purposes only.
Full Disclaimer | Privacy Policy

The Physicians Committee
5100 Wisconsin Ave., N.W., Ste.400, Washington DC, 20016
Phone: 202-686-2210     Email: pcrm@pcrm.org